Lap Tapping Is An Unusual Style Of Acoustic Guitar Playing

Lap tapping is a unique guitar technique whereby the acoustic guitarist holds the instrument flat on his lap while tapping the guitar body and strings percussively while playing the melody.

A small number of technically gifted acoustic guitarists have helped develop this form of guitar playing over the years. Talented guitarists such as Ben Konstantinovic, Tony Haven and Ben Howard have very individual styles and can be seen in action on You Tube. Perhaps the best known of all is Canadian guitarist Erik Mongrain whose songs like Airtap! has enjoyed widespread coverage and racked up millions of views on You Tube. Erik Mongrain uses a unique two handed flat guitar technique which simultaneously combines percussive tapping of the guitar body and chords.

Another up and coming lap tapping guitarist is singer, songwriter Liam Iliffe from Bournemouth, UK. Liam is only 15 years old but has been playing guitar for over 8 years. Although his two handed technique is similar to Erik Mongrain, a key difference is that he tends to favour simpler melodies in his own songs given he also sings at the same time. Liam uses lap tapping primarily as a way to inject more raw emotion and drama into his acoustic compositions.

What Are The Main Objectives Of Advertising

Advertising is defined as a non-personal form of communication deployed through various media by industries, non profit organizations, business firms, individuals etc. Advertising persuades, informs, instructs and educates target audiences about a particular brand or service and influence the purchasing behaviour or thought pattern of the audience. Advertising is one of the most important tools of marketing and can be coupled with other marketing tools such as sales promotion, personal selling tactics, publicity etc.

Advertising as a tool of marketing is quite different from personal selling. In personal selling, the customer is guided by a sales person, but publicising the advertisement is shown to the customer and the decision is in the hands of the customer. Therefore, advertising may be called written personal selling. Advertising is effective for every single brand, service or business to gain its position in the market.

Advertising creates an impact on every walk of life irrespective of age, gender, caste, creed or religion. Advertising is carried out in various proven tools and mediums and with defined techniques. In this article let us discuss about the four main objectives of an advertising campaign.

Madden Girl Zoiiee Boots – Back In Stock – Great Sale

Madden Girl Zoiiee Boots are back in stock. Don’t miss this great sale before they all sell out again.
I want to tell you about the greatest boots I’ve ever owned. The Madden Girl Zoiiee Boots are one of the hottest boots out this season (that’s why they were out of stock for awhile so make sure to grab yours quickly).

Why everyone loves these Zoiiee Boots

The best way to describe the look of the boot is “cute”. They have buckled strap accents at the heel and top line which gives them a little of a Western look. There is a long contrast-fabric zipper at the back which offers super–easy entry and is just plain “cute”. The calf is roomy for those with “”athletic calves” and allows room to tuck in pants. Size “B” is perfect for most women (even if you usually wear a C/D.) The heel is low and the boot is super comfortable for walking (miles) in.

Buying Skoda Rapid Take A Look At The Hits And Misses

Skoda has launched several models in the market with a fair share of wins and losses. Skoda Rapid is the latest addition from the auto company, and it does work in its class sans a few hiccups. It would be unfair to describe Rapid without mentioning the fact that it is similar to Volkswagen Vento in many ways. Skoda has designed the car impressively with a good number of induced features. Also, the car has been launched in three diesel and five petrol variants and priced according to features loaded. While the three models are almost same in both petrol and diesel, there are two automated variants, Elegance Automatic and Skoda Ambition Automatic, which are only available in the petrol version.

The hits in new Rapid:
The first-rate design: Rapid works in C segment sedans because of its designing. Although the comparison with Vento is inevitable, the higher end models feature high class inclusions like Anti Lock Braking system, dual SRS airbags and front and rear fog lamps. It”s a well built and strong European car for the Indian roads.

The first-rate price: Comparing strictly with Vento, Rapid offers a much better driving and comfort experience. The price by Skoda is truly commendable as the company has taken ample care to ensure maximum luxury in its class.
The First rate Automatic Transmission: If there”s one thing in Rapid that is awe-inspiring, it”s the automated transmission. There are different modes for different styles of driving with ample attention to the comfort-on-drive factor.
The first-rate Diesel Engine: You get the automated transmission on petrol version, but you cannot overlook the superb performance of the diesel variants. The car moves smoothly in traffic with loaded diesel engine and creates a torque of 250Nm.

How To Increase Sales Volume

How to increase sales volume is something that just about every business owner, sales manager, and sales professional cares deeply about. And while it might seem that sometimes you have to be more lucky than good for everything to work, the reality is that there are clear things that can be done to improve sales volume.

Clearly Identify the Target Prospect

One step that often does not get enough attention in developing a sales strategy or even during execution is spending a decent amount of time on identifying what your target and ideal prospect look like. While you can likely sell your products to a large audience and many different types of prospects, in order to get your sales strategy and execution in hyper-drive, stop to think about the prospects that fit best and then have a laser focus on that segment.